Search Engine Optimization
Search engine optimization, or SEO, is a set of strategies that is used to improve the ranking of your website on popular search engines such as Your website has baked-in on-site and on-page search engine optimization, which includes the following:

  • Ability to create blog posts
  • Website formatting adapts to device size (i.e. desktop, tablet, mobile)
  • Internal linking
  • CDNs are used for 3rd party assets
  • Website is hosted with AWS (Amazon Web Services)
  • Server-side text compression
HTML Content
  • Site title and meta information are provided
  • H1 and H2 tags are used to identify significance of sections on the page
  • Primary JavaScript and CSS code is contained in external files
  • Primary CSS file contains vendor prefixes, is minified, and is gzipped for maximum compatibility and speed
  • Non-essential JavaScript is loaded after initial paint of the page
  • robots.txt file that allows for crawling/indexing of your website
  • Image compression and size optimization
  • Lazy loading of images and background images
  • Alt tags
  • Contain keywords
  • Short in length
  • Static (i.e. do not include parameters)
  • Non-case sensitive
  • Use hyphens for word separation
  • Are https (protected by SSL certificate) and automatically redirect to https URLs when user enters an http URL
  • Dynamically generated site map

Many of these features will contribute to the blazing fast speed of your PageSmack-powered website, which will further help with your ranking on popular search engines like

Screenshot from Google Lighthouse
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